Desperate times call for lies and deceit

This was sent to me by a reader of the site. What we have here is an email sent out by a store owner to her customers explaining how great the meal assembly business is and trying to con them into buying a Dream Dinners franchise of their own. From what I was told, the area where this store is located used to have multiple Dream Dinners franchises, multiple Super Supper locations, a My Girlfriend’s Kitchen and a handful of independent stores. All of which are now closed.

Looks like this is a desperate attempt by the owner to try and make money off some sort of franchise referral, or a sad attempt to see if anyone is stupid enough to buy a meal prep store and then unload her store on them "at a bargain price".

This is a pretty pathetic ploy. I can’t believe someone thinks this would work? Who would be moronic enough to buy into a Dream Dinners franchise, or any meal prep franchise for that matter? I can’t believe an owner would pull something like this on her customers.

Do you love Dream Dinners? Have you often thought what it would take to own your own store? Dream Dinners is looking for new franchise owners.

If you are looking for a fun, flexible, and gratifying business, Dream Dinners may be just the opportunity for you! Dream Dinners is the innovator and leader in the meal assembly business and has been for the last 8 years. There are existing stores/market areas available in North Carolina. It is a great opportunity to consider.

The investment depends on the store/location but is usually $125,000.00 – $200,000.00. You would be spending 30 – 50 hours per week on the business and a partner(s) is ideal. I do run the ****** store by myself and it is a lot of work. I am fortunate to have my original staff with me since I opened in September 2006 and they are a huge help. I love my Dream Dinners store and enjoy being there every day. The best part of my day is getting to talk to each Guest that visits the store.

I would be happy to talk with you further about the opportunities available.

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5 Responses to “Desperate times call for lies and deceit”

  • Nuff Thyme:

    But wait! There’s more!!! If you call in the next ten minutes, we’ll throw in five Dinners For Life entrees, at no additional charge! No membership fee for the first six months!! And we’ll even add one “Chicken Mirabella” on a Silver Palate…er, Silver Platter!!! Act now!!! Operators are standing by!!!

  • guest:

    Is it possible this store owner is one of the orginal area manager? That she is recruiting mgrs for the area she bought way back when? Or that she gets a commission on anyone she sucker…uh I mean convinces to buy a DD? Unfortunately someone will be uninformed enough to take her up on her wonderful oppotunity offer…sigh…

  • guest:

    Could someone verify that the “Franchise Opportunities” link is now missing from the Dream Dinners web site?

    Have they stopped selling new franchises and are focusing on resales?

    Or am I missing the franchise opportunity link on the web site?

  • Nuff Thyme:

    Interesting observation, Guest. Sure looks like you are correct.

  • How very interesting, it’s missing from both the Dream Dinners and the Dinners for Life site. Have they decided to stop selling franchises or perhaps they’ve been *told* to stop selling franchises… 😉 Either way, it’s good news for all!

    As an aside, it makes that owner’s email even more interesting. “Are you looking for a franchise? Oh, too bad, can’t buy them anymore, but you can have mine if you like.” Quite sneaky.

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